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| Pricing is the process by which a seller determines what he or she will receive in exchange for his or her product or service. Pricing factors are cost, quality, competition, demand and supply. The other aspects in senior housing pricing are stabilized operations, potential for upside, condition of the facility and marketing program in place. |
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| Flexibility is the ability to adapt to circumstances at hand. Senior housing facilities can be owner operated, operated by a management company, or leased from the owner of the real estate. Buyers can purchase the fee simple, the lease hold, or leased fee interest. |
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